Club Announcement- Building Blocks Lacrosse

Sports Office 365 is proud to announce our recent partnership with Building Blocks Lacrosse Club! BBL is an Elite Lacrosse Club based out of New Jersey with a long standing history of success and college commits! Sports Office will serve as the main hand behind travel planning and hotel booking!

Sports Office 365 is looking forward to our partnership with Building Blocks Lacrosse!

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Club Announcement- Goodyear Soccer Club

Sports Office 365 is excited to announce our most recent partnership with Goodyear Soccer Club. Based out of Arizona, Goodyear brings a wide variety of programs to their area! Club, Academy, and Competitive; Goodyear provides kids many great options to grow with the sport and have fun!

We are excited to be working with Goodyear Soccer Club moving forward!

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Marketing Your Club and Why Online Presence Matters

Some food for thought.

Stopping advertising to save money is like stopping your watch to save time – Henry Ford

“Good marketing makes the company look smart. Great marketing makes the customer feel smart.” – Joe Chernov

“Less is more. Keeping it simple takes time and effort.” – Jeff Bullas

In the world of youth sports, there is always a program being marketed and planned. Many are run by extremely qualified coaches and staff and provide invaluable knowledge, experience, and fun! You could have the best-run recreation program in the nation but without some strong and aggressive marketing, how will anyone find you? The obvious answer is great marketing. The simple answer is great marketing. The time-consuming answer is great marketing. The point is, marketing in person and online takes a large number of resources, manpower, and persistence to reach as many people as possible.

We here at Sports Office understand the marketing world of youth sports very well. Our goal is to bring what we’ve seen around the country to your virtual doorsteps.

Why does this matter?

You are not the only youth sports organization trying to spread the word about your various programs. There are over 10,000 soccer organizations (USYS) fighting to attract members. 100’s of new youth sports organizations start up every year to further increase that competition. If you are looking to stand out from the competition, you need to make your marketing as aggressive and simple for families to understand as possible. Less is more.

Can I just do this myself?

Yes, you can. You and any volunteers or staff you have on hand can do this for the club. However, do you have the bandwidth to market as aggressively as you’d like? Can you do this every season? Do you want to? Of course you want to but unless this is your full-time job to market and interact with your customers, you may struggle to do this consistently every season.

Now imagine watching as a team of full-time graphic designers and social media marketers working around the clock to create all of your content and push it out through every channel possible. Not only for online marketing either. Posters, business cards, and banners too. While we cannot physically market for you in person, we provide you with all the resources to do it yourself.

You focus on running your club. Let us focus on spreading the word.

Our team has made a promise to make your life easier. Are you ready to save time and increase your marketing presence? Get in touch with us today and lets get started. It’s never too late, or early, to get the word out!

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The Growing Issue in Youth Sports: Longevity

Longevity in youth sports is a growing problem. At Sports Office 365, we eliminate that problem and save you and your staff time and frustration!

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The Benefits of Having an Active Social Media Presence

Social Media is a brilliant tool to use at your club. Most of the time it’s free, it allows you to reach new people and stay in touch with the ones you already know. Having an active social media presence is more than just writing a post every now and then. Being active on major platforms like Facebook, Instagram, and Twitter can help you drastically improve your club!

Grow and Develop

For organizations big or small, growth is always important. Either numerical growth of players and teams, or growing and enhancing your club’s inner and outer workings. Social media allows you to market yourselves to a grandiose audience. With the many different platforms of social media, you’re able to take a different approach to how you want to market yourself!

Connect

Social media is great for allowing many different people to connect, and it’s no different when it comes to your club or team. Having a quality and consistent social media schedule allows you to connect with those interested in the organization. Whether that be new or returning parents and players, tournaments, or even local media. It gives your organization the ability to engage with the audience. With this also comes quick access to posting news and happenings within your organization. Team success, cancellations, or field updates; social media is one of the fastest ways to update your audience!

At Sports Office 365, we have a fantastic Social Media Manager to help aid your club. She’s added some examples below on the many benefits of an active social media profile!

A Virtual Support System

It’s common to be a part of an organization that groups by age and skill level. This automatically minimizes the number of exposure members have to interact with others outside of their immediate groupings. Social media allows for additional support systems outside of physical interactions.

For example, John goes to school with his friend Emma and is in the same club, Club A. They both had weekend games but are on separate teams. After a weekend of matches and victories, Club A posts a bunch of new photos and videos on Facebook and Instagram highlighting memorable moments. John sees Emma score a goal in a video post and comments, “Way to go, Emma!! Great focus!!” Emma likes and shares the photo of John in action on the field. These moments between friends would have otherwise been missed out on if it were not for their Club A’s engaging social media practices.

Increased Website Traffic

Social media channels are supplemental to your club’s website. Social platforms can reach different audiences in a personable, useful, and entertaining way to potentially interested community members who may not have otherwise been able to reach the website organically.

A proud Aunt Susan shares a photo of her nephew scoring a goal, from Club B’s Facebook page. A friend of Aunt Susan, new to the area, sees her shared post and tells her two kids about Club B that they are now very excited to join, after viewing the photos and videos of the members of Club B having a blast!

Reduced Barriers to Participation

Club C is aware that trying something new can be difficult. Their presence on social platforms helped Mark find their club. Mark stumbled upon a highlight reel of Club C’s game while he was looking for something unrelated on Instagram. From here he is scrolling Club C’s Instagram of team photos and action shots. Feeling a level of engagement to the members in the photos, he is interested in finding a team to play within Club C. Mark is now on their website in just 3 quick clicks. Thanks to social media, Club C made it a little easier to get newcomer Mark to step through that door.

There are many positive benefits to having an active social media account for your club. We pride ourselves on being able to confidently manage your social media accounts. Reach out to us today to see how we can help boost your club’s social media presence!

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The Importance of a Good Platform

When it comes to running a sports organization, one of the best investments you can make is in a solid foundation. Whether starting a new club or making adjustments, a good platform is the backbone of your operation.

What is a Platform?

A platform is a tool that connects and organizes all of your essential features into one. Think of websites like Teamsnap, SportsEngine, and League Apps. These are just a few of the key sites when it comes to running an organization. They each offer different tools but they are all similar in what they can accomplish overall. Registration, financials, rostering, communication, website building, and more. A good platform will provide you with a solid base to keep track of what matters most in your organization.

What Platform is Best for Me?

Every club is unique and built differently based on the sport they play, the philosophy of the club, the team running the operations, and the platform on which they build their workflow. It is important to take the time to research the platform that best suits the needs of your club, the trouble is – it is difficult to find the time to do the research. Even if you do, many clubs don’t identify massive issues with how their platforms run until months into the season.

One of the major factors that come into play when selecting a platform is the ease of usage and the learning curve attached to it. There are several good websites that offer extremely easy-to-use systems with very basic tool kits. Nobody wants to work tirelessly trying to build a simple website or constantly monitor your registrations on an hourly basis. Find a platform that works for you and saves you time and keeps you stress-free!

No matter what platform you decide works for you, our staff is expertly trained to take charge of your platform. Whether you want to improve financial reporting or make registrar duties more simple, we have the knowledge to guide you in the right direction!

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Gulf Coast Futsal Partners with Sports Office 365!

Sports Office 365 is excited to announce our recent partnership with Gulf Coast Futsal! Based in Pensacola, Florida; Gulf Coast Futsal is an organization helping to grow the game of futsal in the United States. GCF provides kids a chance to play soccer year-round and to become better athletes!

Sports Office 365 is excited to work with Gulf Coast Futsal moving forward!

Sign with Soccer Office Today!

Sports Office 365 owns and operates Soccer Office. Furthermore, both companies function as virtual assistant services and virtual administration services. Soccer Office offers a full-time call center, marketing services, Full-Time sports registrar, sports websites, business development, accounts receivable collections which we provide to SAVE YOU TIME, MONEY, and EFFORT. For a complete list of our services please visit https://sportsoffice365.com/services/. If your club has an interest in our services please click this link to set up an appointment to speak with our Director of Business Development, Sam https://calendly.com/samc8

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